Jewish Women on the Map - 7th Street Market
This is where Frieda Caplan began her career as a produce broker. Her company, Frieda's Inc., would go on to introduce produce ranging from shitake mushrooms to mangos, from kiwifruit to chayote squash, to the American market. Frieda's Inc. was the first woman-owned and woman-operated American wholesale produce company.
April 2, 1962: Frieda Caplan founds innovative specialty produce company, This Week in History.