A new advertising campaign by U for Kotex has done what no menstrual product company has done before—create an ad that is not only straightforward about menstruation, but also pokes fun at its own history of vague and sanitized ads. Both reasons make this ad campaign groundbreaking, but for some reason, you still can’t say “vagina” on TV.
Naomi Wolf — the feminist Jewish author of the bestselling landmark book, “The Beauty Myth,” which brazenly exposes how the multi-billion dollar beauty industry manipulates women’s entire sense of self — is gorgeous. For two decades now, the brilliant and outspoken Wolf has decried cosmetics, plastic-surgery and hair removal businesses while appearing, let’s just say, well made-up.
Over lunch today, our conversation turned to an article a couple of us had recently read in Tablet about Yiddish words for vagina. (Yes, this is fairly typical lunchtime conversation at the Jewish Women's Archive.) None of us had really thought much about this topic before, but we were all quite intrigued. Why yes, it IS strange, we agreed with the author, Elissa Strauss, that Yiddish slang for penis has been assimilated into general English usage, while Yiddish slang for vagina is virtually unknown.